The pod sounds great but can i see one working? (Watch the video below)
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How easy is the software to use? (Watch the video below)
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What types of advert can the Ad-pod send?
The Ad-pod can deliver in the following formats:
V-Card. This is effectively a digital business card in text format which will allow you to deliver your business name, message and telephone number on the recipients handset.
V-Calendar. If you know a certain date or event needs promoting you can send V-Calendar reminders which will alert the customer on the day of the even through their phones calendar.
Text Message. Write a simple message about your company in text format and deliver it direct to the handset.
Jpeg or GiffPictures. Use small pictures (jpeg) or flashing pictures (giff) to get your message delivered in full colour with animation for examples of this go to the Advert Examples page.
MP3. Mp3 is a file format that allows you to send music or voice clips explaining your latest offers and promotions
3GP. This is the industry standard for sending video to mobile phones. So you can record video clips and send them direct to your potential customers.
How frequently can an Ad-pod send out adverts?
Using the software you can programme your Ad-pod to send adverts at scheduled times.
So lets say you have a promotion that you want to send at lunch time and another at dinner time you can programme these settings into the unit.
The pod runs an intelligent software that has a block list. So lets say you are using the pod from a fixed location in the high street you do not want to bombard your neighbouring stores with the same message again and again.
The block list stops this from happening because it knows when it has sent a message and will not send that message again to the same person (unless you programme it to do so) and it will also not repeatedly try to send a message to a person who has declined to receive your message.
What are the best ways to get the most effective response from the Ad-pod?
This is a very open question because the pod is a product that can be used by every business. Its uses are endless but here are some ways in which this device can be used.
Stationary POD.
Have the unit stationed in your business premises ideally where it can beam its message out into the street and catch passers by. This is very effective because if you have a retail outlet you will literally see people walking past your business or browsing your window and within seconds they will receive your offer. It is a fantastic way to get more footfall into your business and it is environmentally friendly (unlike flyers) and most importantly it is cost effective.
Proximity Marketing.
You can use posters or standees to inform people about your Bluetooth marketing. e.g. " Turn on your bluetooth for more information" or " For 2-4-1 vouchers turn on your bluetooth"
This is great for in store and exhibition/event promotion.
Vehicle Advertising. Why not use your business vehicles as mobile advertising stations. By using the Ad-pod in a car (powered by a car charger) you can send adverts to pedestrians.
Promotional Staff. If your company employs promotional staff, who distribute flyers they now have the opportunity of using an Ad-pod in a back pack. This is a much more economical and environmentally friendly way to promote. Target shopping centres, the high street even near by your competition.
Exhibitions / Corporate / Events Ad-pods are perfect for exhibitions and events. Because of the high concentration of people you can be sending out hundreds or thousands of adverts per day
What percentage of people actually have bluetooth activated?
Approximately 50-60% of mobile phone users have bluetooth activated which is over 20 million people in the UK.
Thanks to legislation against using a phone while driving more and more people are using bluetooth headsets and car-kits so even more people are having bluetooth permanantly switched on.
What if i do not have a pc or the skills to create an advert can I still use the Ad-pod?
If you watch the software video above you will see the programme is very simple to use.
It is not essential you are computer literate or own a pc to benefit from the Ad-pods advertising capabilities. When you buy the pod we will design and pre-load the unit with 1 advert. Should you require more adverts we can create and upload them to your Ad-pod.
Can I rent the pods?
At present we are only selling the Ad-pods. Some companies are charging as much as £450 per month to rent a Bluetooth advertising system! We don't wish to do this because we feel it is in your interest to own rather the rent.
Is bluetooth advertising opt in or spam?
Opt in advertising is permission based advertising. Unlike email spam which you receive without ever requesting it, abluetooth advert requires the customer to agree to receive it therefore they are giving permission and agreeing to opt in to your advertising campaign.
How can the pod be a mobile unit?
If you purchase the rechargeable battery pack the pod can be used mobile for up to 8 hours at a time. Imagine being able to take the pod to an exhibition, the high street, shopping centres even your competitors and send hundreds even thousands of adverts.
